Muino Studio
Graphic Design Studio
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Cuba Worldwide Campaign

Campaign to promote Cuba as a tourist destination in the Caribbean. What most people remember of their vacation experiences in Cuba is the people, and the way of being Cuban, a certain mindset of hospitality, being full of life and celebrating life, who always have a smile to offer. Based on this concept, the campaign slogan "I am Cuba" was born, where the "El cubano” figure is the motif, composed of the moving imagery of significant natural attributes of the island.

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